Sell sheets are typically boring, but they don't have to be. When Schweppes wanted to revamp their sell sheets, but didn't want to use same brand photography look, and overhead shot showing someone mixing a drink on a table setting, I opted to mix it up a little (no pun intended). I created a unique and vivid setting/background providing a vibrant graphical environment to showcase each flavor of mixer. Each visual showcases a color pallet specific to the flavor as well as a high contrast coaster-esque drink recipe along with its tasty ingredients as flavor cues, all used to inspire buyers to add Schweppes to their mixer lineup.

raising the bar